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Kamis, 29 November 2018, November 29, 2018 WIB
Last Updated 2019-03-07T00:03:36Z
seo

Google Index: Make Sure Your Website and Backlinks In Google's Index

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Google Index: make sure your Website and Backlinks In Google's Index - Already do all the SEO strategy but keep your website do not get high rankings? One of the things that may happen is your website not by Google. If your website isn't index by Google, that means Google can't seem to find your website. If they cannot find and read your website, then your website's ranking will not increase. So, to get a ranking, your website needs to be in-index by Google or enter into the Google Index.

But before your website in the index by Google, Google need to do advance in crawling your website. What is it? You don't need to worry because we were going to discuss everything on the article this time. 

The Workings Of Search Engines

Google Index: Make Sure Your Website and Backlinks In Google's Index
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Before we discuss more details about crawling and indexing, we must first understand how the search engines or search engines. 

Search engines themselves are made to discover, learn about, and organizing content available on the Internet to give searchers the most relevant results. So that your website can appear on the first page of search results, you must ensure that your website be found and read by search engines. This is the most important thing in SEO. Useless if you've done all the strategy of on-page or off-page SEO, but your website invisible to search engines; your website will not show up in SERP (search engine result page or search results page).

Then how does search engines until they could read our website? There are three main functions of search engine, namely:

Crawl
The process by which Google spider to search content on the Internet and checks for any code or content from any URL that they find.

Index
In this process, Google will store and organize content found during crawling. After a finished page index, this page will be considered when a relevant search.
Rank
This process is the process by which Google will sort the content which is most relevant to the search user. Now, we will discuss more fully about the crawling and indexing. Read also : 5 Factors caused traffic visitors (Visitor) blog Down.

Website by Google Spiders crawling

Google Index: Make Sure Your Website and Backlinks In Google's Index
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As already described briefly above, crawling there is the search process by which search engines send robot (Google for the Google Spiders) to find new content that exists on the Internet. This content can be many things, ranging from the pages of websites, images, videos, PDF files, and so on. Whatever the format, the content usually found based on links.

The spiders will start working by looking at some of the Web page and then follow the links that are on the website page to find the new URL. By passing through the various links, Google Spiders can find new content and put it into their index – a database containing URLs that they find. Later from this index they will choose the most appropriate where the content to searchers.

To ensure that your website on crawl properly, there are a few things that can help, including:

Robots.txt

This one is a regular file is located in the root directory of a website. Serve robots.txt to tell which parts of your website that need and do not need to crawl by search engines. If the Google robot could not find a robots.txt file on their website, going in and updating the crawl the website. In the meantime if they could find the robots.txt file is a website, they will follow the existing data in the file and updating the appropriate website crawl file.

Meta directives

For meta directives, there are two kinds that can be used namely meta robots tags and x-robots-tag. In between, meta tags are more widely used. For those of you who use WordPress, you can arrange it through your WordPress Dashboard. Access the Dashboard Settings > > Reading then make sure that the box "Search Engine Visibility" is not checked.

Sitemaps

A sitemap is a list of URLs in your website you can use crawlers to find and index your content. One of the easiest ways to ensure Google finds your highest priority page is create the files that meet the standards of Google and send it through Google Search Console. Submitting a sitemap is not replacing good site navigation needs, but it can help crawlers to go into all the important pages on your website.

Google Search Console

In some cases, the website gives a choice of several different URL for a Web page. If you ever shop online, chances are you narrow your search through the filter. For example, you can search for "shoes" on Amazon, and then filter your search based on size, color, and style. 

Whenever you make changes to the filter then the URL will also be changed. How does Google know which URL version will be displayed to searchers on the search results page? Google can indeed do this yourself, but it would be better if you tell Google. You can do this via a Google Search Console. 


Google Index: Websites must be Index by Google

Google Index: Make Sure Your Website and Backlinks In Google's Index
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After you ensure that your website already crawl fit the willingness and your needs, then You need to ensure that its website pages in the index by Google. In-crawl does not mean immediate-index by Google. Indexing is a process both in the framework of employment search engine. What is indexing? Indexing is the process by which search engines store data from your website so if anyone searching Your website and pages relevant to keywordnya, they could bring up the Web page in the search results page (SERP). 

This is the reason why the Google Index is important. If Google has to index your pages and get them back on the search results page, then you will get more traffic.

Then do all the websites in the Google index? Not too. Google usually choose to index the new content and original because they believe that content with these characteristics will provide a better user experience for their users. Google is indeed very picky in choosing the content that will appear in the search results page. So if you copy your content from other websites, Google Index Your website will not take.

Maybe by now you already know that in the rules of SEO, duplicate content is the thing that should not exist on your website. Why? Because of the duplicate content actually makes Google confused which one should be put in a higher ranking. So completely avoid duplicate content. Not only avoid duplicate content on your own website, you should also be careful if there are people who copy your content.

Then is there a way to ensure that your website is definitely in the Google index?

Actually, there really is no way to know for sure whether Google to index your website. However, in recent years, the digital marketers have found a few ways you can do so that your website gets Google Index.

The first thing you can do is to use the Google Search Console or once known by the name of Google Webmaster Tools. This is one of the most helpful SEO tools. Google Search Console also free tables to use. In addition to tell Google about the pages of your website, you can also use it to monitor crawling errors, index, and security issues websites. If you already have a Google Analytics account, you can use the same account to use the Google Search Console. To know how to use it, you can read our guide to Google Webmaster Tools.
Actually, there are many more websites that you can use to notification Google about the presence of new content on your website. This process is called with the name "Ping". Sometimes the wait for search engines to crawl your website requires time, so you can directly notify Google. This is one of the many strategies used by the digital marketer. Some of the famous website is the Ping-O-Matic, Pingler, and Linklicious. 

You can simply enter the URL of the page of the website and they will do the job. If you decide to use these steps, make sure that you are not too many enter your website URL to Ping this tools because if Google gets too much notification from you, your website can be marked as spam.

How can you do so that your index more quickly by Google is to use a link-building strategy. Getting backlinks from other websites with the domain of the higher authority could help indexing process to become faster. Put a link to the website in the forums like Kaskus or Reddit is one of many ways used to get backlinks. By putting a link on the website and the forum notable, Google will index Your website faster. If the Web page You visited people surely it will be saved in the Google Index. 

Summary

In this article we have discussed about crawling and the Google Index. Both of these steps are steps taken Google before they increase the rankings of your website on the search results page. After a Google search, find, and save the data of your website in Google Index Your website then it will most likely get high rankings in the search results page for the keyword associated with it. 

If you want to know how to get high rankings on Google, you can read our article about how to Get Ranking First on Google. If You have any questions, you can leave a comment in the comments field at the bottom of this article. Hopefully this article helped!