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How To Create A Blog For Online Business - The article how to create a blog that is correct for this online business purposely created to help those who are trying to capitalize on his own blog as a media promotion. Why is this necessary? Because a lot of people who've discovered online business will fail since their the blogs.
In this article I am not going to discuss again how to make your own blog using blogspot or how to create a website using CMS wordpress. Please friends read it yourself by clicking the link above.
I consider my friends already have a blog, just how to make your existing blog is becoming quite powerful as your online marketing tool. So let's do the first stage of creating a blog for your business.
So try to register your Google account on adwords and do research to find out the number of monthly searches within your business. But before you do that you should sit at the table with a piece of paper and write down key words whatever may be typed by people looking for your product.
Create key words in your list with a maximum length of 3 words alias (key word short). Collect some of those short keywords and Keyword research using Google Planner. More details read the article below.
How to create a Blog for 1 Category 1 Line Item
To do this, then you should make the homepage as the landing page of the main page at once to describe the product in detail. You can add other pages as supporting such a how to order, or page that describes your business profile.
If that's all you need to make? Of course not. Most of the products it has only a small quest, so you have to make as many articles that are around the product.
Suppose you create a blog to sell A product that is useful to get rid of acne, then you could make a lot of articles about acne. The goal is to attract visitors who are potential markets for your products. So more and more articles, it will be more and more also a range of keywords that you'd mastered.
That means the homepage devoted to mastering the common keywords only. Suppose you create a blog to sell bags, then the home page that is targeted to master keyword "selling online" or "handbag shop handbags online"; whereas article page created to master a more elaborate as keywords again aka long tail keyword like: "Selling the bag color red 3 Office spaces", or "Sell Bags Leather Brown color". If you feel very much product variation, then it is no longer necessary to make the supporting articles. But it doesn't hurt also if you want to make it.
Here Landing Page can be quite spread, because the homepage remains as a main keyword, landing page and product pages into landing page for long tail keyword
How to create a Blog for a lot of categories with Many Line Items
If you like this business form, then you have to create a blog that simply prioritize the role of category pages. That means home page, category pages, product pages and will be landing page on this blog.
So the homepage into landing page keyword such as "Trusted Online Selling. After that the category page into the main landing page of the product, such as targeting the keyword "sell Online Motorcycle Jacket woman". Now living optimizing product pages becomes a target for long keyword, such as "sell online motorcycle jackets ladies leather lamb jepara black"
So as you can see, the more complex your products, the more did the landing page you need, so that the greater the potential traffic anyway you can get. Are you happy? Later on in the past, as this will increase the load percentage followed backlinks on the website blends will be much bigger than the increase of the percentage of traffic. Are you ready?
How many of you ever open a blog online business that made no difference with a personal blog? With a free domain and perfunctory they hope can get a buyer. Whether you are visiting the blog like that you are interested in purchasing?
The simple principle of creating an online business blog is "wear a glass eye consumer" when creating your blog. There are an awful lot of people who make writing lengthy rambling alias because so eager to explain all the magnificence of its products on one page. So I want to split a fact to you that most people are lazy reading.
Note that 500 words of content for a landing page that's already very sufficient. In terms of adequate enough for SEO, and also enough to explain the product or business line. It is strongly recommended not to far exceed the number of these words, because we intend to arouse the enthusiasm of readers and not make them sleepy.
If I know people are lazy to read then why this article and my articles more long-length? Simple, because it is devoted to learning for beginners and not selling articles for learning must be made detail possible. If visitors to lazy to read, yes means it is indeed his passion on the field being discussed was not there and I don't lose anything.
For those of you who have a lot of products, of course, the above design will be difficult for you to apply to your landing page. Read also What is Content Marketing? And How Do I Do It?.
I want to emphasize is the planning of the landing page that must be thought a good as possible. Starting from a mix of colors, text, and images are all that should be devoted to the comfort of your business blog visitors eyes.
And of course you want to act as a marketing professional who selects the use of the words are succinct but precise and this can only be done by those who are capable of positioning himself in the shoes of a consumer.
In this article I am not going to discuss again how to make your own blog using blogspot or how to create a website using CMS wordpress. Please friends read it yourself by clicking the link above.
I consider my friends already have a blog, just how to make your existing blog is becoming quite powerful as your online marketing tool. So let's do the first stage of creating a blog for your business.
image source pexels.com |
Do Keyword Research Before Making Blog
This is a very early step you need to do before creating a blog for your online business. This is very necessary! Don't until you've pulled out the time, money, and effort just to build something that is actually very minimal search.So try to register your Google account on adwords and do research to find out the number of monthly searches within your business. But before you do that you should sit at the table with a piece of paper and write down key words whatever may be typed by people looking for your product.
Create key words in your list with a maximum length of 3 words alias (key word short). Collect some of those short keywords and Keyword research using Google Planner. More details read the article below.
You can read the article belongs to my friend from Entrepreneur.com about 5 steps to take to start your small business blog today as the Foundation of the early start of business blogs.
How to do keyword research with Google Keyword Planner
If the amount of its search well enough, and you feel powerless to change 1 of 100 people that become consumers, then that initial sign that you can start your online business. But what is the 1/100 of the amount of searches that you find it is enough to satisfy you? If so, please proceed to build your online store.
Actually 1 of 100 people it's not raw numbers. There are more businesses lecil from it, and there is also a business that could touch 10 out of 100 people.
How to do keyword research with Google Keyword Planner
If the amount of its search well enough, and you feel powerless to change 1 of 100 people that become consumers, then that initial sign that you can start your online business. But what is the 1/100 of the amount of searches that you find it is enough to satisfy you? If so, please proceed to build your online store.
Actually 1 of 100 people it's not raw numbers. There are more businesses lecil from it, and there is also a business that could touch 10 out of 100 people.
Determine The Type Of Your Online Business
This is something that is very important, because you have to be able to distinguish the type of your business from other business. Different types of business, unlike a blog design also has to be made. So which of the 3 types below that is appropriate for your business?- 1 product category only and 1 item
- 1 product category only and many items
- Many product categories and of course many items
How to create a Blog for 1 Category 1 Line Item
To do this, then you should make the homepage as the landing page of the main page at once to describe the product in detail. You can add other pages as supporting such a how to order, or page that describes your business profile.
If that's all you need to make? Of course not. Most of the products it has only a small quest, so you have to make as many articles that are around the product.
Suppose you create a blog to sell A product that is useful to get rid of acne, then you could make a lot of articles about acne. The goal is to attract visitors who are potential markets for your products. So more and more articles, it will be more and more also a range of keywords that you'd mastered.
Read also:
There may be asked, if it continues to add to the article, then the article landing page will be retired from the homepage. Certainly not if you create a static article as it exists in my blog homepage. So while I continue to add to the article, the article still static that exists only on the homepage.
So for this type there is only 1 landing page i.e. homepage. While the article is purely as a "net" to get more visitors.
So for this type there is only 1 landing page i.e. homepage. While the article is purely as a "net" to get more visitors.
image source pexels.com |
How to create a Blog for 1 Category with many Line Items
Almost everything is the same as above, different is simply an explanation of the details of each product you create your own page, and be focused on the homepage because too many variations would weaken the focus keywords.That means the homepage devoted to mastering the common keywords only. Suppose you create a blog to sell bags, then the home page that is targeted to master keyword "selling online" or "handbag shop handbags online"; whereas article page created to master a more elaborate as keywords again aka long tail keyword like: "Selling the bag color red 3 Office spaces", or "Sell Bags Leather Brown color". If you feel very much product variation, then it is no longer necessary to make the supporting articles. But it doesn't hurt also if you want to make it.
Here Landing Page can be quite spread, because the homepage remains as a main keyword, landing page and product pages into landing page for long tail keyword
How to create a Blog for a lot of categories with Many Line Items
If you like this business form, then you have to create a blog that simply prioritize the role of category pages. That means home page, category pages, product pages and will be landing page on this blog.
So the homepage into landing page keyword such as "Trusted Online Selling. After that the category page into the main landing page of the product, such as targeting the keyword "sell Online Motorcycle Jacket woman". Now living optimizing product pages becomes a target for long keyword, such as "sell online motorcycle jackets ladies leather lamb jepara black"
So as you can see, the more complex your products, the more did the landing page you need, so that the greater the potential traffic anyway you can get. Are you happy? Later on in the past, as this will increase the load percentage followed backlinks on the website blends will be much bigger than the increase of the percentage of traffic. Are you ready?
image source pexels.com |
Designing Landing Page On Your Blog That Will Be Created
I repeat, that the landing page is the page that you would expect a place frequently visited by readers. Therefore, you should prepare for this page to be a page that readers will be able to convince your product.How many of you ever open a blog online business that made no difference with a personal blog? With a free domain and perfunctory they hope can get a buyer. Whether you are visiting the blog like that you are interested in purchasing?
The simple principle of creating an online business blog is "wear a glass eye consumer" when creating your blog. There are an awful lot of people who make writing lengthy rambling alias because so eager to explain all the magnificence of its products on one page. So I want to split a fact to you that most people are lazy reading.
Note that 500 words of content for a landing page that's already very sufficient. In terms of adequate enough for SEO, and also enough to explain the product or business line. It is strongly recommended not to far exceed the number of these words, because we intend to arouse the enthusiasm of readers and not make them sleepy.
If I know people are lazy to read then why this article and my articles more long-length? Simple, because it is devoted to learning for beginners and not selling articles for learning must be made detail possible. If visitors to lazy to read, yes means it is indeed his passion on the field being discussed was not there and I don't lose anything.
For those of you who have a lot of products, of course, the above design will be difficult for you to apply to your landing page. Read also What is Content Marketing? And How Do I Do It?.
I want to emphasize is the planning of the landing page that must be thought a good as possible. Starting from a mix of colors, text, and images are all that should be devoted to the comfort of your business blog visitors eyes.
And of course you want to act as a marketing professional who selects the use of the words are succinct but precise and this can only be done by those who are capable of positioning himself in the shoes of a consumer.